Selling
How to price items on Vinted
Price from what comparable items actually sold for, not from what is still listed. Adjust for real condition and size, add 10 to 15% of room for offers, then check what you keep after postage and packaging. If that is too little, the price is fine: the purchase was the mistake.
Why do live listings give you the wrong price?
A listing proves one thing: somebody hopes to get that amount. It tells you nothing about whether the item sold, at what price, or after how many weeks and price drops.
And the listings you can still see are, by definition, the ones that have not sold. The ones that found a buyer have gone. Scroll through live results and you are mostly looking at a sample of failures, then copying their prices.
That is where the familiar feeling comes from: "my jacket is the same price as everyone else's and it won't go." Theirs won't either. You have matched an unsellable price.
The number you want is the sold price: what a buyer really paid, recently, for something comparable. It is harder to get, which is exactly why it is worth having.
What actually moves the price?
Condition, described honestly
The gap between "new with tags" and "good" is large on the same item. Sellers who flatter the condition get questions, haggling, and then returns. Naming a flaw costs you a little on the asking price and saves you disputes and bad reviews.
Size
The most underrated factor. The same piece in a common size and in an extreme one does not sell at the same speed, and not always at the same price either. Very small and very large sizes have fewer buyers but often fewer sellers too. Your own sales history will tell you which way it goes in your categories; no general rule will.
Brand, and the line within the brand
A known brand holds a price up, but not every line does. The entry range of a big high-street name often resells worse than a smaller label with a reputation in its niche. Identify the exact model, not just the logo.
Season
A winter coat sells in autumn and early winter. The same coat listed in June mostly sits there, whatever the price. Buy out of season, when other people are clearing, and accept storing it, as long as you have counted what the wait costs you.
How do you set the price, step by step?
- Start from the sold price of a comparable item (same brand, model, size and condition) over the last few weeks.
- Adjust for the real condition, judged more harshly than your attachment to the piece would like.
- Add 10 to 15% of room for offers. Buyers on Vinted make offers all the time, and starting exactly at the fair price guarantees you sell below it.
- Check what you keep once postage you cover and packaging are paid. If it does not cover the time it takes to photograph, list and post, there is no good price: the item was bought too high.
Example: a coat similar to yours sold for €30 last month. Yours has a small mark on the cuff, so you aim for €27, list it at €31 to leave room for an offer, and accept anything from €27.
The price you list is not the price buyers compare
On Vinted, the seller pays no selling fee. The buyer pays a fee at checkout, the Vinted fee (formerly Buyer Protection), plus postage. Vinted's price list for its euro markets gives it as usually 5% of the price plus €0.70; the price list on your own country's Vinted site is the one that applies to you. So your item is never weighed against the number you typed in: it is weighed against a higher total.
Every competitor goes through the same mechanism, so there is no edge to be had. There is only a trap to avoid when you compare your price with the listing next to it. The fee weighs more, in proportion, on cheap items, which is one reason low-priced pieces sell worse than expected and why bundles work: one parcel, one checkout, several pieces.
When should you drop the price, and by how much?
An item with no messages and no favourites after two to three weeks is not badly photographed: it is too expensive. A drop of 15 to 20% moves it into a different price bracket. A drop of 5% usually does nothing, because the item stays in the same filters, in front of the same buyers.
The question is not "how much do I lose by dropping?" but "what does one more month of storage cost me?" A piece that has not sold is worth nothing yet, and the money tied up in it is not working.
What does the spread of sold prices tell you?
When you gather a handful of sold prices, the gap between the lowest and the highest is information in itself.
| What you see | What it means | What to do |
|---|---|---|
| Narrow range, several sellers | A readable market | Price in the middle |
| Wide range | You are comparing different pieces | Narrow down on model and condition |
| Two clusters of prices | Two markets: new with tags and worn | Pick the cluster that describes yours |
| One seller, many sales | A pricing strategy, not a market | Look further before deciding |
| No sales at all | Rare, or nobody wants it | Do not guess: buy low or walk away |
The last row is the expensive one when handled badly. No comparable sales is not an invitation to guess. It is the case where you accept not knowing and let that show in what you are prepared to pay.
Pricing forty items without losing a day
Doing this properly takes about ten minutes an item. For forty pieces from a flea market, that is a full day, and nobody spends it. So most people price on instinct, get it wrong both ways, and never find out.
resellflip was built for that moment: one photo, the condition and the size, and you get a price range compared with recorded sales when there are any, along with how many sales were compared, zero included, so you know when to check for yourself.
Where the figures come from
Fees and rules change. Every platform figure or official threshold on this page comes from the page below, read on the date shown. If it has changed since, the official page is right and this one is out of date.
- Vinted Ireland Help Centre: Is using Vinted free?, checked on
- Vinted Ireland: Price list (Vinted fee for buyers, last updated 5 October 2026), checked on
A tool for this: Estimating a resale price, step by step
The tool
Try resellflip on one item
From one photo: a price range, and the net profit you would keep before you buy. Listings are written for you on a paid plan. No card needed.